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Take-Two Boss Explains Why GTA 6 Is $80 And NBA 2K27 Is $70 - Kotaku

Published by Kotaku By Zack Zwiezen · 7 August 2026 at 16:34
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Take-Two Boss Explains Why GTA 6 Is $80 And NBA 2K27 Is $70 - Kotaku
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What the report says

'Given the hype around this title, I think we could have made any number of other pricing choices,' said Strauss Zelnick

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