Leyton Orient criticise badge on new Wrexham kit

What the report says

Leyton Orient have publicly criticised Wrexham after the Welsh club revealed a new third kit badge that the London side say closely resembles their own crest. The BBC Sport Football report said the reaction was directed at Wrexham’s celebrity co-owners, Ryan Reynolds and Rob Mac, after the kit was unveiled on Wednesday and promoted on the club website with the pair modelling it.

The issue centres on the redesigned badge rather than the shirt itself. Wrexham’s traditional crest features two red dragons facing inward, along with a football, Prince of Wales feathers, a coronet, a motto and Welsh colours. For the new strip, the badge was changed to two dragons or wyverns facing each other over a football, which Orient said looked strikingly similar to the emblem they have used since 1976.

Orient responded on social media with a pointed message to Reynolds and Mac, accompanied by a video clip of former England manager Roy Hodgson using strong language. The BBC noted that the criticism came soon after Wrexham had already withdrawn an anthem jacket from sale following fan backlash over a white dragon design. The episode highlights how club branding and identity can become a flashpoint, especially when one team’s imagery appears to echo another’s.