KURA calls on Ugandans to give every shilling a purpose

What the report says

KURA Asset Managers is using a special feature in The Independent Uganda to encourage Ugandans to treat every shilling as a financial resource with a purpose, rather than money to leave idle. The piece says the company has recently entered Uganda’s investment management market and is promoting a long-term approach to wealth under its “Kapital for Generations” message. According to KURA chief executive Ronald Kasolo, the firm wants to help individuals, families, institutions, SACCOs and investment clubs move from simply saving to building, preserving and transferring wealth over time.

The article places this message in the context of Uganda’s growing interest in collective investment schemes. It cites Capital Markets Authority figures, as reported elsewhere, showing assets in such schemes rising to more than Shs6 trillion by March 2026, with over 220,000 funded investor accounts. KURA argues that this growth reflects a shift in behaviour as more people look for professionally managed investments to support goals such as education, business expansion and long-term family planning.

The company says its investment approach emphasizes capital preservation, disciplined risk management and sustainable returns. It also stresses that different investors have different needs, depending on whether they are saving for short-term expenses, future fees or generational wealth transfer. The broader point, the feature argues, is that wealth building can begin with modest amounts and consistent habits, not only with large sums.