'I can't believe he is one of us' - inside Salah's life in Trabzon

What the report says

Mohamed Salah’s move to Trabzonspor has become one of Turkish football’s most attention-grabbing transfers, according to BBC Sport’s report from Trabzon, on Turkey’s Black Sea coast. The article says the Egypt forward joined the club on a two-year deal in the summer of 2026 after leaving Liverpool a year early, and that his arrival has transformed both the team’s profile and the city’s football culture.

BBC Sport describes immediate commercial and public enthusiasm around Salah, including shirt sales, increased season-ticket demand and a rise in interest from fans across Turkey and the wider Arab world. The report says the club has already surpassed last year’s merchandise revenue within three months of his arrival, while local businesses and the airport are seeing more activity. It also notes that his presence has helped draw supporters from Egypt, the Gulf and beyond to matches in Trabzon.

On the field, BBC Sport says Salah has made a strong start for Trabzonspor, with 10 goals and five assists in all competitions, helping the club challenge for the Turkish Super Lig title. The team had won seven of its first 10 league games and trailed Galatasaray by three points at the time of publication. The piece adds that Trabzonspor’s ambitions are being boosted by Salah’s star power and by his reputation as a global football figure.

The article also highlights Salah’s reported lifestyle in the area, including living in nearby Yomra with security, a private chef and a street already named after him. While BBC Sport portrays the move as financially significant, it frames it more broadly as a chance for Salah to stay at the highest level and continue to matter for club and country.