How George Mulindwa turned reggae into a Valentine’s tradition

What the report says

George Mulindwa’s Lovers ReggaeFest has grown from a small Valentine’s-themed music gathering into an annual tradition that brings together Ugandans, other East Africans and a widening Caribbean audience, according to Watchdog Uganda. The event began as a way to create a relaxed space for couples and friends to celebrate love through reggae, dinner and dancing away from everyday pressures.

The fifth edition is scheduled for February 13, 2027, at the Crowne Plaza Hotel in Woburn, Massachusetts. Watchdog Uganda says the celebration will feature an international lineup, including Madagascar’s Reu-Niza, alongside several Ugandan performers such as Safia Leslie, Karitas Kario, Angela Kalule, Amanda Nas, Grace Sekamate and Bruno Semax. Radio hosts Ruth Wanyana and Patriko Mujuuka are also set to return as emcees.

Mulindwa’s connection to reggae dates back to his career in Uganda, where he performed and worked at Radio Simba before carrying that interest into the diaspora. A long-running partnership with the Conscious Reggae Band, whose members come from Jamaica and nearby Caribbean islands, has helped shape the festival’s sound and atmosphere. The article says the event has also brought commercial benefits to the venue, with hotel rooms booked and bar business increasing on festival night.

This year’s theme is “Gratitude,” reflecting the supporters and community members who have helped sustain the festival. Tickets are priced at $150, and prizes are planned for the best-dressed guests and winning couple, underlining the event’s mix of music, social gathering and Valentine’s celebration.