Dana White sounds off on World Cup production after final match: ‘You guys absolutely f*cking suck’ - MMA Fighting

What the report says

MMA Fighting reported that UFC CEO Dana White criticized the production of the FIFA World Cup final after Spain’s 1-0 win over Argentina on Sunday. In a video posted to his Instagram stories, White said the World Cup broadcast team had performed so poorly that it made him reassess recent complaints about his own UFC production staff. His remarks were published by MMA Fighting on July 20, 2026.

According to the report, White’s comments came after he had sharply faulted UFC production following UFC 329. During that broadcast, new Zuffa Boxing signee Shakur Stevenson was shown with an incorrect on-screen identification naming him as Jalen Williams of the Oklahoma City Thunder. White had previously described UFC’s production problems as among the worst in sports, but after the World Cup final he said, in profane terms, that FIFA’s production team was worse.

MMA Fighting noted that White singled out the World Cup’s handling of celebrities and also referenced a flyover as part of his criticism. While continuing to acknowledge issues with UFC broadcasts, he jokingly placed his own company’s team second behind the World Cup production crew.

The article also placed the comments in the context of the UFC’s first year under its new Paramount broadcast deal, which MMA Fighting said runs for another six and a half years and is worth $7.7 billion to the promotion. The outlet reported that fans have welcomed lower costs compared with the previous pay-per-view model, but some have complained about missing walkouts, pacing and the inability to watch full cards after events.