BBC to show 38 live matches from Serie A

What the report says

BBC ALBA and BBC Sport will air 38 live Serie A matches in the current season, with the coverage split evenly between the two services. The first game on the schedule is Atalanta v Sassuolo on Sunday, with BBC ALBA and iPlayer listed as the starting platforms from 19:35 BST.

Under the arrangement, BBC ALBA will show 19 matches with Gaelic and English co-commentary, while BBC Sport will stream another 19 on BBC iPlayer in English. The package gives UK viewers regular access to Italy’s top division through one league match per round, adding to BBC Sport’s existing European football rights that already include Bundesliga and La Liga clips.

The BBC article also highlighted several British players now involved in Serie A, underscoring the league’s growing UK interest. Those named include Scotland internationals Scott McTominay, Billy Gilmour, Lewis Ferguson, Che Adams and Lennon Miller, as well as England-linked players Djed Spence, John Stones, Fikayo Tomori, Ruben Loftus-Cheek and Harry Winks. The report said former Hibernian pair Kieron Bowie and Josh Doig are in Sassuolo’s squad for the opening match.

More broadly, the deal strengthens the BBC’s live football offer and gives audiences a more consistent way to follow a league that has multiple British players across leading clubs. The article did not indicate any financial terms or longer-term rights details.