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Barbie and Hot Wheels owner Mattel launches Mattel Game Studios - Game Developer

Published by Gamedeveloper.com 17 August 2026 at 14:23
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Barbie and Hot Wheels owner Mattel launches Mattel Game Studios - Game Developer
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What the report says

The toy company wants to develop, publish, and operate video games based on its sprawling brand portfolio.

Read the full report at Gamedeveloper.com →

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